heatheryakes@actioncoach.com's Posts

  1. How to Build Loyal Customers

    How to Build Loyal Customers

    Fri 1 Feb, 2019 03:30 PM (UTC) Read Time: ( words)

    When thinking about loyal customers, it is helpful to explain the ladder of loyalty concept. This means that you have to move your customers up this ladder, and you need to keep them moving up the ladder all the time.It’s important to build a ladder of loyalty for your business because the first sale you […]

  2. 8 Factors That Stop You from Changing Your Reality
  3. 6 Keys to a Winning Team

    6 Keys to a Winning Team

    Wed 30 Jan, 2019 02:42 PM (UTC) Read Time: ( words)

    Selecting the right people (or “getting the right people on the bus”) is just the start of building a successful team. In order for your team to become a winning team, you need to have the following elements:1.      Strong LeadershipIf your team isn’t guided by strong leadership, the result will be like having a ship without […]

  4. How to Manage Yourself & Free Up Your Time
  5. 4 Keys to a Successful Referral Strategy
  6. How to Efficiently Utilize Your Marketing Dollars
  7. 7 Strategies for Building an Amazing Team

    7 Strategies for Building an Amazing Team

    Thu 10 Jan, 2019 02:36 PM (UTC) Read Time: ( words)

    The most important asset of your business is your team. Beyond having strong mission, vision, and culture statements, there are strategies that you can implement to build, strengthen, and engage your team:#1: Create a clear organizational chartMake sure that you have clearly defined interrelationships between the functions of the business.A word of caution: Be careful […]

  8. How to Build a Business That You Can Sell
  9. 3 Keys to Creating Ads That Sell

    3 Keys to Creating Ads That Sell

    Mon 7 Jan, 2019 03:29 PM (UTC) Read Time: ( words)

    A successful advertisement has three key components: Target, Offer, and Copy. When creating your ad, you need to consider how to target your ad to the people you are trying to reach, what offer will make them respond, and how to best communicate this offer to them through your copy.Key #1: TargetThe target—the person whom […]

  10. How to Achieve Winning Customer Service

    How to Achieve Winning Customer Service

    Fri 4 Jan, 2019 12:02 PM (UTC) Read Time: ( words)

    Customer service is the process by which you create Raving Fans for your business. Ask yourself this: Do customers walk away from your business feeling satisfied or delighted?Here’s the thing: customers expect to be satisfied when dealing with any business. They will actually talk to others about your business if they get more than they […]